By livestreaming to fundraise for Take This, you can use your platform and passion for games to help make mental health resources more accessible across the gaming community. Every stream is an opportunity to start conversations, reduce stigma, and remind people that they’re not alone.
Whether you’re a longtime creator or streaming for the first time, your fundraiser can make a real difference. Play your favorite games, rally your community, and turn the time you already spend gaming into meaningful support for mental health.
Take This Talking Points
Get Started
General Guidelines
- Most folks find it easiest to use Tiltify or Streamlabs.
- Make note of our logo usage and trademark policy.
- Feel free to direct people to resources, if needed: Take This Mental Health Resources page. Note: There are also resources for streamers and content creators there!
- Please do not imply you’ve partnered with us or we’re working together (we don’t want folks to get confused).
- Remember that we’re a mental health organization and you are acting as a role model by streaming – keep it positive and supportive.
- Avoid using mental health stigma words, speaking negatively about mental health or anyone’s personal experiences.
And above all else: Have fun!
Streamlabs
You can start fundraising for Take This here on Streamlabs!
If this is your first time using Streamlabs, check out their great How-To Guide!
Tiltify
You can start fundraising for Take This here on Tiltify!
Choose your individual or team campaign, create your rewards, and hit publish.
If this is your first time using Tiltify, check out their great How-To Videos!
YouTube Giving Charity Streams
If you’re a YouTube partner and meet the eligibility requirements, you can fundraise via YouTube Giving! YouTube has a great set of FAQs to determine your eligibility, and to help you get started here: YouTube Giving
If you’re eligible, you’ll want to:
- Sign into YouTube Studio
- From the left menu, select Earn > Giving.
- Click Get Started > Create a fundraiser.
- Select the nonprofit you’d like to support.
- In this case, that would be ‘TAKE THIS INC’ (that’s us!) You should see our little logo for confirmation, as in the screenshot below.

- Follow the instructions to add details, like title, description and any other great collaborators! YouTube suggests adding a fundraiser goal and duration, which can be changed at any time.
- Add any videos or schedule livestreams that will feature the ‘Donate’ button
- Select PUBLISH
Asking People to Donate
Asking for money is difficult, and it’s normal to feel awkward about it! Some tips to help:
Remember, if you don’t ask, you won’t get money. People can always say no!
- Often, people want to feel like they’re making a difference.
- One person giving builds momentum, so don’t be afraid to start by asking for small donations.
Be specific. Ask for a specific amount of money from your followers, or announce a specific goal (e.g., 10 people who will give $5) and describe what it will support:
- $10 – Purchase a new coloring book, pack of markers or crayons for the AFK Room
- $25 – Share important new resources with our community on social media
- $50 – Purchase a brand new game for Take This Plays
- $100 – Collaborate on a stream, podcast or other media opportunity to educate on mental health
- $250 – Create a new graphic for our online resource library
- $500 – Publish a new mental health article on our website
- $1,000 – Run an online stream or event on mental health tips for our community
- $5,000 – Create a new workshop or training on mental health
- $25,000 – Run an AFK Room at a convention or event
Set up Mini-Challenges. Use giveaways or other contests (like votes on what you should do in an upcoming stream, or what color you should dye your hair) to generate excitement during specific periods in your stream.
Streaming Tips
Self-care matters. Self-care and wellness are two cornerstone principles of Take This and our outreach efforts. When streaming, especially long ones, please visibly practice self-care (e.g., taking breaks and eating) as a good example for your community.
Validation matters. People will likely talk about their mental health when you are streaming for us. While you don’t have to engage them in prolonged conversations, please avoid language which dismisses or minimizes their struggles. Empathize (e.g., “That sounds like a lot right now.”), and then offer our mental health resource page.
Language Matters. Our mental health and neurodevelopmental diagnoses do not define people positively or negatively, but how we talk about them can subtly communicate our attitudes towards others. While most of the time, we want to avoid identifying or labeling a person as a diagnosis or using mental health terms as adjectives, we also want to follow people’s lead and use the language that they use.
- Example: “People with mental health challenges.” vs. “Mentally ill people.”
- Example: “This is unbelievable.” vs. “This is insane.”
- Example: “I’m really picky.” vs. “I’m so OCD.”
There are exceptions to this. For example, the majority of autistic people prefer that nomenclature instead of “people with autism.” We want to make sure we honor the way in which people self-identify.
How can I let you know that I’m doing a Fundraising Stream?
We’d love to hear from you!
If you’re hosting a fundraising stream, please drop us a line either on our social channels:
- BlueSky: https://bsky.app/profile/takethis.org
- Facebook: https://www.facebook.com/TakeThisOrg
- Instagram: https://www.instagram.com/takethisorg/
- Discord: https://discord.gg/takethisorg
Or via email at in**@******is.org !
Mental Health Facts
- More than 1 in 5 U.S. adults experience mental illness each year
- More than 1 in 20 U.S. adults experience serious mental illness each year
- More than 1 in 7 U.S. youth aged 6-17 experience a mental health disorder each year
- Suicide is the 2nd leading cause of death among people aged 10-34, and the 4th leading cause of death for people ages 35-44.
- Trust and a good working relationship with your therapist is a major factor in a positive outcome
I want to Fundraise, but I’m not a Streamer. How can I help?
You don’t have to be a streamer to support Take This. There are tons of great, creative ways to support for a better future for mental health in gaming!
A few ideas to get you started:
Tournaments: Have a fun office celebration coming up? Or a friendly sports tournament with friends? Consider hosting a fundraiser as part of your event!
eBay: Declutter your home while donating a portion to Take This with eBay for Charity.
Fundraise on Facebook: By using the ‘Raise money’ function on Facebook, you can select Take This and fundraise through their platform. Note, you’ll need to select the three small dots for ‘more post options’ to access this option.


Have an idea for a fundraiser, but not sure how to get started? Drop us a line on our social channels, or via email at in**@******is.org.
Additional Resources
Tiltify – Best Practices for Fundraising
Take This Mental Health Resource Page – Includes Crisis Lines; Resources on Therapists, and more.

