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A photo of a person playing video games at a pc setup. They're wearing headphones, and using a keyboard and mouse to play a game across three monitors

another great way to support

Stream to Support Take This

By fundraising through livestreaming, you’re inspiring people in real time to support a healthier future for the game industry and community.

Fundraise on Tiltify
Fundraise on Streamlabs

By livestreaming to fundraise for Take This, you can use your platform and passion for games to help make mental health resources more accessible across the gaming community. Every stream is an opportunity to start conversations, reduce stigma, and remind people that they’re not alone.

Whether you’re a longtime creator or streaming for the first time, your fundraiser can make a real difference. Play your favorite games, rally your community, and turn the time you already spend gaming into meaningful support for mental health.

Creator Toolkit (ZIP)
Talking Points One-Pager (PDF)

Take This Talking Points

Streaming Talking PointsDownload

Get Started

General Guidelines

  • Most folks find it easiest to use Tiltify or Streamlabs.
  • Make note of our logo usage and trademark policy.
  • Feel free to direct people to resources, if needed: Take This Mental Health Resources page. Note: There are also resources for streamers and content creators there!
  • Please do not imply you’ve partnered with us or we’re working together (we don’t want folks to get confused).
  • Remember that we’re a mental health organization and you are acting as a role model by streaming – keep it positive and supportive.
  • Avoid using mental health stigma words, speaking negatively about mental health or anyone’s personal experiences.

And above all else: Have fun!

Streamlabs

You can start fundraising for Take This here on Streamlabs!

If this is your first time using Streamlabs, check out their great How-To Guide!

Tiltify

You can start fundraising for Take This here on Tiltify!

Choose your individual or team campaign, create your rewards, and hit publish.

If this is your first time using Tiltify, check out their great How-To Videos!

YouTube Giving Charity Streams

If you’re a YouTube partner and meet the eligibility requirements, you can fundraise via YouTube Giving! YouTube has a great set of FAQs to determine your eligibility, and to help you get started here: YouTube Giving

If you’re eligible, you’ll want to:

  • Sign into YouTube Studio
  • From the left menu, select Earn > Giving.
  • Click Get Started > Create a fundraiser.
  • Select the nonprofit you’d like to support.
  • In this case, that would be ‘TAKE THIS INC’ (that’s us!) You should see our little logo for confirmation, as in the screenshot below.
A screenshot of the Create a fundraiser dialogue in YouTube. Under 'Which nonprofit are you raising money for?', the text 'take this' has been entered.
  • Follow the instructions to add details, like title, description and any other great collaborators! YouTube suggests adding a fundraiser goal and duration, which can be changed at any time.
  • Add any videos or schedule livestreams that will feature the ‘Donate’ button
  • Select PUBLISH

Asking People to Donate

Asking for money is difficult, and it’s normal to feel awkward about it! Some tips to help:

Remember, if you don’t ask, you won’t get money. People can always say no!

  • Often, people want to feel like they’re making a difference. 
  • One person giving builds momentum, so don’t be afraid to start by asking for small donations.

Be specific. Ask for a specific amount of money from your followers, or announce a specific goal (e.g., 10 people who will give $5) and describe what it will support:

  • $10 – Purchase a new coloring book, pack of markers or crayons for the AFK Room
  • $25 – Share important new resources with our community on social media
  • $50 – Purchase a brand new game for Take This Plays
  • $100 – Collaborate on a stream, podcast or other media opportunity to educate on mental health
  • $250 – Create a new graphic for our online resource library
  • $500 – Publish a new mental health article on our website 
  • $1,000 – Run an online stream or event on mental health tips for our community
  • $5,000 – Create a new workshop or training on mental health 
  • $25,000 – Run an AFK Room at a convention or event

Set up Mini-Challenges. Use giveaways or other contests (like votes on what you should do in an upcoming stream, or what color you should dye your hair) to generate excitement during specific periods in your stream.

Streaming Tips

Self-care matters. Self-care and wellness are two cornerstone principles of Take This and our outreach efforts. When streaming, especially long ones, please visibly practice self-care (e.g., taking breaks and eating) as a good example for your community.

Validation matters. People will likely talk about their mental health when you are streaming for us. While you don’t have to engage them in prolonged conversations, please avoid language which dismisses or minimizes their struggles. Empathize (e.g., “That sounds like a lot right now.”), and then offer our mental health resource page.

Language Matters. Our mental health and neurodevelopmental diagnoses do not define people positively or negatively, but how we talk about them can subtly communicate our attitudes towards others. While most of the time, we want to avoid identifying or labeling a person as a diagnosis or using mental health terms as adjectives, we also want to follow people’s lead and use the language that they use.

  • Example: “People with mental health challenges.” vs. “Mentally ill people.”
  • Example: “This is unbelievable.” vs. “This is insane.”
  • Example:  “I’m really picky.” vs. “I’m so OCD.”

There are exceptions to this. For example, the majority of autistic people prefer that nomenclature instead of “people with autism.” We want to make sure we honor the way in which people self-identify.

How can I let you know that I’m doing a Fundraising Stream?

We’d love to hear from you!

If you’re hosting a fundraising stream, please drop us a line either on our social channels:

  • BlueSky: https://bsky.app/profile/takethis.org
  • Facebook: https://www.facebook.com/TakeThisOrg
  • Instagram: https://www.instagram.com/takethisorg/
  • Discord: https://discord.gg/takethisorg

Or via email at in**@******is.org !

Mental Health Facts

  • More than 1 in 5 U.S. adults experience mental illness each year
  • More than 1 in 20 U.S. adults experience serious mental illness each year
  • More than 1 in 7 U.S. youth aged 6-17 experience a mental health disorder each year
  • Suicide is the 2nd leading cause of death among people aged 10-34, and the 4th leading cause of death for people ages 35-44.  
  • Trust and a good working relationship with your therapist is a major factor in a positive outcome

I want to Fundraise, but I’m not a Streamer. How can I help?

You don’t have to be a streamer to support Take This. There are tons of great, creative ways to support for a better future for mental health in gaming!

A few ideas to get you started:

Tournaments: Have a fun office celebration coming up? Or a friendly sports tournament with friends? Consider hosting a fundraiser as part of your event!

eBay: Declutter your home while donating a portion to Take This with eBay for Charity.

Fundraise on Facebook: By using the ‘Raise money’ function on Facebook, you can select Take This and fundraise through their platform. Note, you’ll need to select the three small dots for ‘more post options’ to access this option.

A screenshot of the bottom of the Facebook post options window. In the lower right hand corner there is an icon of three dots ... with the alt text of 'More post options' hovering over it.
A screenshot of the More post options box on Facebook. At the top is the text 'Add to your post'. Below are a variety of icons and options, including one for 'Raise money'

Have an idea for a fundraiser, but not sure how to get started? Drop us a line on our social channels, or via email at in**@******is.org.

Additional Resources

Tiltify – Best Practices for Fundraising

Take This Mental Health Resource Page – Includes Crisis Lines; Resources on Therapists, and more.

Take This Expert Content

Being a Professional vs. Being an Advocate

Take This Logo

9805 NE 116th St
Suite 7411
Kirkland, WA 98034

Take This, Inc. 2021
EIN: 46-3882735

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Take This is a mental health nonprofit decreasing stigma and increasing support for mental health in games.

We are a 501(c)(3) non-profit mental health organization providing comprehensive resources and support that is tailored for the unique needs of the game development community and embraces the diverse cultures and issues of the game community. We combine clinical best practice with a love of all things gamer, providing a safe, accepting space for gamers and developers. We work in a spirit of partnership with other organizations addressing these issues among game enthusiasts, streamers, and creators.

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